Wednesday, November 6, 2013

Ford Ranger for the rest of the world, Apt

This makes me wonder. Ford stopped making the Ranger here a couple of years ago. It had gone unchanged for a long time and Ford decided not to have a smaller pickup in their lineup. At the same time, their "regular" sized pickup, the F-150 has gotten bigger and heavier every year. I owned two Rangers and they were perfect trucks for the person who didn't run a business out of them. Then I find out that Ford completely redid and modernized the Ranger and sells it to the rest of the world. This was a neat rig, about the size of the previous Ranger but with all the modern electronics etc. It is big enough for what 75% of people need a truck for. Apparently Ford thinks it would steal sales from the F-150 which is a huge profit maker for them. Too bad.

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